For event and leisure

START UP A RIDES AND AMUSEMENT HIRE BUSINESS

STEP4. MARKETING - ADVERTISING

Time to market and advertise your business
After lots of planning, complying with safety regulations and purchasing new bouncy castles, rodeo bulls, merry go rounds etc your new rides and amusements hire business is finally up and running. Now all you need to do is tell everybody that you're in business and that your rides and amusements services are available.

Buying a set of Go-karts and inflatable track, packed nicely away in a new box trailer and waiting for the telephone to ring is a typical scenario for individuals who take up amusements hire. You may know that you have just bought the best looking go-karts for a 50 mile radius, that you will be offering the best children's karting experience at the best prices and will be offering the best service for miles around, but nobody else will know or will have ever heard of you.

Many amusement hire businesses fail within the first twelve months due to simply not being able to find work. The reason they never found any work is because they couldn't see the sense in parting with any more money for advertising their business to the right audience. Marketing and advertising your business will cost you some money, it's part and parcel of being in business, if you don't advertise you won't get any work and the money you just spent on that lovely set of Go-karts or bouncy castle would have been wasted.

Hopefully we can give you a few ideas and money saving tips to help you start promoting and advertising your new rides and amusements business. To continue reading on please use the key points navigation bar.
 

KEY POINTS

Time to advertise
Your amusement rides hire business is up and running, now you need to tell everybody that you're available.
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Advertising
What are the best types of advertising that will really work well for your rides hire business?
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Getting into events Useful advice and our tips on how to obtain pitches at events and shows.
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Promotional ideas 
The simple, least expensive methods often work the best.
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On the internet
A website will make your business more accessible to U.K event organisers.
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